Leadership// Nice to meet you

"At Thrive, we specialize in Media Buying because we believe advertising is done best with an impartial advisor. To that end, we stay in our lane and perfect it."


President / Owner / Media Director

Robin Rucinsky

Robin is an experienced Media Buyer with more than 17 years of experience regularly managing and negotiating millions of dollars in advertising investments for Thrive Advertising clients. She is known for fiercely advocating for businesses and organizations helping them execute the best Paid-Media strategy possible within an existing marketing budget. She actively maintains relationships with media companies to ensure that her clients have the best advertising opportunities.

Robin brings insider knowledge and advocacy directly from the trenches of the advertising industry. She started Thrive Advertising after she began her career in ad sales for one of the largest U.S. media companies. Robin has a Bachelor's Degree in Communications from the University of Washington and completed postgraduate studies in Cornell University's acclaimed Digital Marketing Program.

Thrive Advertising is a City of Seattle self-declared women-owned business, Department of Enterprise Services Mini Business, and is in the process of achieving OMWBE Certification.

Robin is a trusted partner and advocate for Thrive's clients and is a top-notch paid media expert. She is a passionate entrepreneur who has led the Thrive Advertising team for 14 years. But Robin's greatest accomplishment is being a mother of four!

Sr. Project Manager

Danielle Schafer-Gardner

With over 18 years of versatile marketing experience rooted in an understanding of the creative agency setting, Danielle brings a wide-angle marketing lens to Thrive’s advertising niche. Danielle’s first-hand knowledge drives an organizational approach to understand clients’ pressure points and translates into many of the internal operational systems that are in place at Thrive.

With a professional background built upon developing comprehensive marketing strategies, brand, and execution plans, her industry street cred ranges from clients such as multi-million dollar high-rise developments, luxury hospitality destinations, and well-respected non-profits.

A Gonzaga alum, you'll find Danielle rooting for the Zags in her March Madness bracket. She is currently completing her Masters degree in Legal Studies (MLS) at Seattle University School of Law, focused on Compliance and Risk Managment. Keen on data privacy advocacy, Danielle is a dynamic addition to the Thrive Advertising team.