Luxury Marketing: Advice to Advertisers Who Run Luxury Marketing Campaigns

We create advertising plans that are targeted to reach many demographics for our unique clients and their target markets. Demographics are how marketers categorize customer segments. By using statistical characteristics of populations, advertisers identify target audiences they want to reach with advertising.  Since our core offering is media buying services, we’re media experts skilled at identifying the best channels for …

Selling Graduate School: Marketing Seattle Graduate Degrees via Targeted Advertising

We’ve worked for the past year and a half on launching Northeastern University’s Graduate School in Seattle. It has been such a great experience. We just returned Boston visiting their campus there where we had a wonderful meeting with the leaders of the University. We’ve worked with this client to create strategies for reaching very niche markets through targeted media …