2020 Digital Advertising Trends: Quick Guide to Programmatic Advertising Glossary

Programmatic advertising is automated digital advertising that optimizes the buying of digital ad inventory. With¬†programmatic advertising, marketers can ensure that their advertising campaign is delivering the most effective ads to the target audience who is most likely to engage or convert.¬†Here is a handy tool we’ve made available to our clients, a 2020 Digital Advertising Trends Glossary. This guide will …