In the ever-evolving landscape of digital marketing, choosing the right social media channels for advertising can be a daunting task. From Facebook and Instagram to TikTok and Snapchat, the options seem endless. However, a groundbreaking solution has emerged to simplify this dilemma – Social Mirroring Ads.
What Are Social Mirroring Ads?
Social Mirror Ads are “mirroring” the exact look of your social media post as an ad that runs on thousands of other websites and apps, targeting your demographic across all devices. Social Mirror ads can be done with any organic or paid posts from your business account. These ads do not run on Social Media Platforms. They run programmatically on websites all over the web but all target your desired audience. Social Mirroring Ads revolutionize the advertising game by mimicking the look and feel of top social media platforms. The distinctive feature? Because ads don’t appear on the social platforms themselves but rather on a multitude of other websites and apps, spanning across all devices, you get to buy around the walled gardens of the top social media companies and add in targeting that may not otherwise be available. This tactic often saves costs, too!
The Magic Behind this Strategy:
These ads seamlessly integrate with major social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok, Snapchat, and YouTube. They come in various formats, including display, video, or carousel, offering creative flexibility tailored to each platform’s expectations.
How It Works:
Creating a Social Mirror Ad is as straightforward as posting on social media. Provide the URL of your social media post, and your graphic designer can turn it into an ad. This ad, mirroring the exact appearance of your social post, runs across thousands of websites and apps, effectively connecting with your target audience.
Social Mirroring Ads elevate engagement with three distinct call-to-action opportunities:
1. Clicks on the Social Media logo and profile image redirect users to your Social Media business page.
2. Clicks on the Call-To-Action button direct users to your website.
3. Clicks on the Social Media icons below the ad lead users to that specific post on your Social Media page.
To maximize effectiveness, Social Mirroring Ads leverage robust targeting strategies:
– Behavioral Targeting: Tailoring ads based on users’ online behavior across devices.
– Keyword Targeting: Displaying ads on webpages and apps containing keywords related to your business.
– Artificial Intelligence (AI) Targeting: Using machine learning to target engaged consumers.
– Retargeting: Following users after they leave your website, displaying ads on other websites and apps they visit.
Results and Performance:
Social Mirroring Ads boast an impressive average click-through rate (CTR), at times surpassing the national average by 7x. The performance remains consistent across different platforms, linking to the eight supported social media platforms.
In essence, Social Mirroring Ads redefine the advertising landscape by offering a workaround the social media companies’ walled gardens. The simplicity of the process, coupled with the impressive results, makes it a game-changer in the realm of digital advertising. So, why settle for the ordinary when you can amplify your brand presence with the extraordinary capabilities of Social Mirror Ads? Connect with our team today to find out how to get your Social Mirror Campaign live.