Luxury Marketing: Advice to Advertisers Who Run Luxury Marketing Campaigns

We create advertising plans targeted to reach many demographics for our unique clients and their target markets. Demographics are how marketers categorize customer segments. By using statistical characteristics of populations, advertisers identify target audiences they want to reach with advertising.  Since our core offering is media buying services, we’re media experts skilled at identifying the best channels for reaching custom …

Political Advertising on Local Radio

The Sound of Politics: The Influence of Political Advertising on Local Radio

In the ever-evolving world of political campaigning, one medium that continues to play a pivotal role is local radio. In this blog, we will explore the significance, strategies, and impact of political advertising on local radio. The Relevance of Local Radio: Local radio stations are an integral part of many communities, providing news, music, and entertainment to a loyal and engaged …

Advertising HVAC companie

Pipes, Heaters, and Profits: Why Plumbing and HVAC Companies Should Advertise

In a world where competition is fierce in nearly every industry, plumbing and HVAC (Heating, Ventilation, and Air Conditioning) companies often find themselves faced with the question: Should we invest in advertising? The answer is a resounding yes. Advertising HVAC companies is not just a luxury but a necessity for these businesses. In this blog, we will explore the compelling …

casino advertising picture of casino floor

Rolling the Dice: The Fascinating World of Casino Advertising

The world of casino advertising is a dynamic and highly competitive arena where creativity and strategy come together to captivate audiences and drive revenue. In this blog, we will delve into the captivating world of casino advertising, exploring the techniques, regulations, and the ever-evolving landscape of promoting casinos. The Casino Advertising Landscape The casino industry is known for its lavish …

radio endorsements advertising

Make Radio Endorsements Part of Your Advertising Strategy

In 2023, traditional radio advertising may still be valuable for businesses looking to reach a specific audience. While digital advertising has undoubtedly grown in popularity, radio advertising can still provide several benefits for businesses and brands willing to invest in it. Radio endorsements can be a valuable part of your advertising strategy! Endorsements are when your company partners with a …

tv advertising in 2023

Traditional TV Advertising in 2023 in a Streaming World

In 2023, traditional television advertising may still be viable for businesses looking to reach a wide audience. Before you say, “Robin, you’re wrong! Even my boomer parents cut the cord! Stick with me and hear me out…” While digital advertising has undoubtedly dominated the market in recent years, TV advertising in 2023 can still provide several benefits for those willing …

picture of spokane media buyer

What is a Media Buyer?

A media buyer is a professional who is responsible for the negotiation and ongoing management of purchasing advertising space for their clients. This typically involves conducting market research to identify the most appropriate channels for advertising, negotiating rates with media outlets, managing the placement and timing of advertisements to maximize their effectiveness, and making optimizations throughout ad campaigns to increase return on investments. Media buyers may work …

2022 advertising plans what types of advertising

2022 advertising tactics. So, what types of advertising do we do?

Today, I had lunch with an old friend I hadn’t seen for about 20 years. We started catching up, and she asked a great question that I realized isn’t addressed on our website. So I thought, hey, that’s a great blog post! What type of advertising do we do at Thrive? When it comes to 2022 advertising tactics, we do …

north idaho advertising agency owner and team athol advertising agency

Large market media experience now available for CDA marketing needs

Coeur D’Alene Advertising Agency We’re expanding and growing and can’t wait to tell you about it! Meet your new CDA marketing professionals. Our expansion allows us to super-serve Kootenai and Bonner Counties as your new North Idaho advertising agency! We’ve grown our local presence in Eastern Washington, which has allowed us to develop new North Idaho relationships! We’re meeting with …

radio advertising in 2022

How to Make Radio Advertising Work in 2022

My husband and I use media very differently. I stream podcasts, digital radio, and audiobooks when I’m at home or in the car. My husband is a radio guy. Radio advertising in 2022 works for my husband, but it doesn’t work for me. It doesn’t work on me because I don’t listen to the radio. My husband though is a …