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What Do TV Ads Cost in Seahawks, Mariners, and Huskies Games?

Football is finally here with Training Camp just kicking off this week and the first game is in two weeks! You may have searched for some advertising avails in preseason TV and game day radio broadcasts. If you’re interested in pricing, we’re here for you! Many advertisers want to know what a commercial cost in a Seahawks game. The answer …

picture of pro club advertising rates advertise to microsoft employees

Our Media Buyer’s secret strategy for how to advertise to Microsoft and Amazon employees

Have you been wondering how to reach tech professionals who work at Microsoft, Google, Amazon, or Facebook in the Seattle and Bellevue areas? Here’s a couple of tips on how to advertise to Microsoft employees. Everyone wants to target their ads to reach the affluent tech demo. What advertiser doesn’t want their ads in front of a group of people …

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Does Cable TV Advertising actually work?

With so many media options, advertisers are more confused than ever about the options available in both traditional and digital advertising. As a niche advertising agency, our core offering is the service of media buying which means we professionally invest advertising budgets. Some of those advertising investments are made via cable TV advertising. Since our entire company’s purpose is to …

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Here’s the Scoop on the Media We Buy Most

Much like you lean on the wisdom and experience of a trusted adviser to invest your personal money, working with our media buying team puts your advertising dollars in a powerful position. Thrive’s digital and traditional media buying services were created to bring you years of insider knowledge, through in-the-trenches experience in media sales. Uniquely positioned with “backstage pass” knowledge, …

Does Broadcast TV Advertising actually work?

We recently posted a blog on Cable television advertising. To explain how Cable advertising works, we had to contrast it to Broadcast television advertising. As promised, this is the blog post that explains the value of Broadcast TV advertising, why an advertiser would use it in their media plan for 2019 and tips for how to buy Broadcast TV advertising. …

Wanna sneak peek of our media strategy for advertising the World’s Largest Putting Tournament?

This spot aired in 20 states and 64 markets! Our client presents the BIGGEST putting tournament in history, in Las Vegas. The Major Series of Putting allows anyone to compete and get paid like a pro! We are just wrapping up the creation of their 2019 media plan! So, make sure to keep an eye out on the Golf Channel. …

How to Make Radio Advertising Work in 2018

My husband and I use media very differently. I stream podcasts and audiobooks when I’m at home or in the car. My husband is a radio guy. Radio advertising in 2018 works for my husband but it doesn’t work on me. It doesn’t work on me because I don’t listen to the radio. My husband though is a radio listener. …

Digital vs. Traditional Media Advertising: What’s best?

A common question we get asked in 2018 is what percentage of my marketing budget should be allocated to digital advertising versus traditional media advertising. This is such a complex question because every business and advertiser has unique products and needs. Digital advertising provides trackable metrics that give marketing managers numbers to “prove” effectiveness. When a digital ad campaign generates …

What’s OTT Advertising? How to reach Cord Cutters with Over the Top and Connected TV

How to Reach the “Cord Cutters” Ok, so you want to reach the “Cord Cutters.” First, let’s talk about who they are. There is a lot of hype about TV viewing habits changing. There is good reason for that. But one important point I like to be darn sure advertisers comprehend is that you absolutely must consider your demographic before …