Below you'll find a list of all posts that have been tagged as “seattle media buyer”
The Streaming TV Advertising options for businesses and marketers have transformed within the past few years, offering a dynamic mix of advertising opportunities that cater to diverse marketing goals. For media buyers, understanding the nuances of these options, such as Connected TV (CTV) versus programmatic video (HUGE difference!), and the value of partnering with reputable media companies versus resellers is …
Assisted living advertising strategies and marketing active adult communities are becoming sought-after expertise as the senior living industry grows with an aging population. It requires a thoughtful approach to reach the right audience because it isn’t just about filling vacancies—it’s about connecting with potential residents and their adult children, both typically over 50, in a way that resonates with their …
If you’re a business in Seattle looking to maximize your advertising budget, understanding media buying is essential. Whether you’re running digital ads, TV commercials, or out-of-home (OOH) ads like billboards and transit placements, effective media buying in Seattle ensures your message reaches the right audience at the right time—without overspending. In this guide, we’ll break down the media buying …
Marketing a credit union requires a distinct approach compared to traditional banks. Credit unions operate on a member-first philosophy, emphasizing community engagement, personalized service, and financial empowerment. Credit unions must leverage targeted marketing and advertising strategies to attract new members and strengthen relationships with existing ones. One key component of a successful campaign is working with a skilled media buyer—especially …
We talk to business owners and marketers often who are surprised to learn they’re buying digital advertising all wrong. It’s not their fault. There is so much to do, and the complexity of digital advertising has become overwhelming. What business owner has time to become a digital advertising expert on top of all their other responsibilities? Marketing Directors are creative …
Furniture stores face unique challenges in 2025. With customers having access to endless options online and in-store, crafting effective advertising strategies is essential to draw attention and drive sales. Below are tried-and-true advertising tactics to boost furniture store sales and elevate your visibility and impact. 1. Highlight What Makes Your Store Unique Identify and feature your unique selling proposition …
To reach affluent adults over 50, your advertising campaign strategy must be aligned with their values, preferences, and media habits. Here are some proven approaches: 1. Embrace Traditional Media Affluent adults over 50 are likelier to engage with traditional media than younger demographics. – Television: Cable networks with quality programming or news channels attract this demographic. – …
Digital advertising uses online platforms, channels, and technologies to promote products, services, or brands to a targeted audience. It leverages the Internet to deliver advertisements in formats such as text, images, videos, and interactive media. Digital advertising offers businesses the ability to track performance metrics, target specific demographics, and adjust campaigns in real time. Let’s go through some key 2025 …
Thrive Advertising is a 100% woman-owned business based in Washington state, serving clients across the United States. Founded in 2009 on a commitment to excellence, Thrive Advertising is not only a city of Seattle self-declared women-owned business but also a recognized entity by the Department of Enterprise Services mini-business program. Additionally, Thrive Advertising is on its journey toward achieving OMWBE …
We create advertising plans targeted to reach many demographics for our unique clients and their target markets. Demographics are how marketers categorize customer segments. By using statistical characteristics of populations, advertisers identify target audiences they want to reach with advertising. Since our core offering is media buying services, we’re media experts skilled at identifying the best channels for reaching custom …
