Let’s talk about the stress on Marketing Managers – juggling multiple campaigns, meeting deadlines, wrangling budgets, justifying decisions, and navigating the ever-changing digital advertising landscape. It’s exhausting. You work a lot because you care, and everyone comes to you for the answers. But you could use a break, if we’re being honest. Fear not, because a secret weapon in your …
Reasons advertising fails, 4 common mistakes to avoid
When starting a business, you tend to think every prospect is a potential customer. Over time though, you realize that is a terrible way to run a business! Identifying your ideal customers and marketing directly to them allows you to focus on better serving your client base and saves a ton of money in wasted advertising investments. The top reasons …
This ONE Marketing Mistake is Costing You Thousands
Over the past decade we’ve had the privilege of working with countless Marketing Managers. One of the things we enjoy the most is getting to know each of them and learning how they work best. We’ve learned a lot from our clients. They provide us opportunities to learn alongside them while discussing marketing challenges and we find that those experiences …