Digital Targeted Advertising: Tactics to Target at Every Level of User Engagement

Digital advertising tactics are evolving at lightning speed. We’re constantly learning and innovating to best serve of clients and their unique marketing needs. Here’s a quick rundown of the type of digital targeted advertising tactics we’ve been using lately. Geo-fence Targeting – Targeting based on your location and your competitor’s locations. Category Contextual Targeting – Targeting on sites with content …

Sponsored Posts and Native Advertising done right

Did you catch the 7 Best Things to Do at #SuncadiaResort featured on Seattle Refined? Suncadia’s recent Native Advertising post hit it out of the park. The best sponsored posts don’t feel like advertising… they are quality content placed right within the media. Hence the term, native content. It is a fantastic way to educate your audience without a hard sell. …