Below you'll find a list of all posts that have been categorized as “DIGITIAL”
We create advertising plans targeted to reach many demographics for our unique clients and their target markets. Demographics are how marketers categorize customer segments. By using statistical characteristics of populations, advertisers identify target audiences they want to reach with advertising. Since our core offering is media buying services, we’re media experts skilled at identifying the best channels for reaching custom …
In a world where competition is fierce in nearly every industry, plumbing and HVAC (Heating, Ventilation, and Air Conditioning) companies often find themselves faced with the question: Should we invest in advertising? The answer is a resounding yes. Advertising HVAC companies is not just a luxury but a necessity for these businesses. In this blog, we will explore the compelling …
What types of Digital Marketing do we offer at Thrive Advertising? All the types. That’s the simple answer. What digital marketing tactics do we deploy most often? Programmatic Advertising is our most commonly executed digital marketing strategy. Why do we love this tactic? Programmatic advertising gives you, the advertiser, the power to deliver personalized, always-on, highly relevant ads to current …
Advertising is an investment. If you are going to buy a home, how would you research the purchase? You’d look at the location, comps, school districts, quality of the house, neighborhood, community, property taxes, etc. You’d scrutinize every detail of your purchase because most home purchases are the largest purchases people make. Advertising is a substantial investment and requires as …
As Media Buyers, we help advertisers strategically reach their target customers. We refer to target customers as “Demographics” in the marketing world. Our job as Media Buyers exists to help business owners and marketers create strategic advertising plans designed to reach people that are most important to them; many times, that is an affluent demographic. We’re known for successfully reaching …
Advertising Pixels make the digital marketing world go round. And yet, they are sometimes almost an afterthought of modern marketers. First, you make the marketing plan, build your audience, design your creative, and get the campaign launched. Having the right tracking pixels placed can be almost forgotten. But when you are relying on lookalike targeting and prospecting to find more …
We’ve been working with Seattle Credit Union to create media plans that reach the right demographics for their financial products and offers. We love outside-of-the-box marketing ideas that drive business and spark conversation. Our team is experienced with financial services marketing. This Keep Your Coffee advertising campaign is one of our favorites! Their creative team did a great job managing …