Below you'll find a list of all posts that have been tagged as “digital advertising”
The Demise of Third-Party Cookies The digital advertising landscape is undergoing a profound transformation with the phasing out of third-party cookies. As privacy concerns grow and regulatory changes like GDPR and CCPA take hold, advertisers must adapt to this new reality. This blog post will explore strategies and approaches for how to successfully manage digital advertising without cookies. Third-party cookies …
Today, I had lunch with an old friend I hadn’t seen for about 20 years. We started catching up, and she asked a great question that I realized isn’t addressed on our website. So I thought, hey, that’s a great blog post! What type of advertising do we do at Thrive? When it comes to 2022 advertising tactics, we do …
Programmatic Marketing Agency might sound like industry jargon. Many of our customers were initially perplexed by the concept of programmatic advertising or were entirely unfamiliar with it before partnering with us. Programmatic marketing empowers you, the advertiser, to deliver personalized, always-on, and highly relevant ads to both current and potential customers. Leveraging artificial intelligence (AI), programmatic advertising technology serves ads …
The good news is that the most festive time of year means more shoppers and more spending. The bad news is that many mid-size businesses make common mistakes that limit the sales and revenue they could be making this season. Let’s take a look at 7 common mistakes marketers make when building their holiday marketing campaigns: 1. Planning your holiday …
Have you seen Semiahmoo’s latest TV spot? Kids eat free! Check it out. Promocode: KOMOKIDS Think traditional media in 2017 doesn’t work? We’ve found that when it’s purchased correctly it can be wildly successful. How to bypass DVRs and time-shifted viewing? Pro Tip: Buy live TV news, sports or live events.