Luxury Marketing: Advice to advertisers who run luxury marketing campaigns

We create advertising plans that are targeted to reach many demographics for our unique clients and their target markets. Demographics are how marketers categorize customer segments. By using the statistical characteristics of populations, advertisers identify the target audiences that they want to reach with advertising.  Since our core service, media buying, requires us to be experts at identifying the best …

Revealed: How to use Virtual Reality advertising and Augmented Reality platforms in advertising

Emerging advertising channels and platforms offer a wealth of opportunities! Social media content, mobile apps, and virtual reality advertising apps require an investment of time and money. However, will they help your digital marketing efforts? VR and AR (virtual reality and augmented reality) marketing are part of the future of advertising. We’ve studied how these new channels will play a …

Real Estate Advertising: Luxury Real Estate

These beautiful real estate advertising ads were designed by one of Seattle’s best graphic designers, Bryce Bernard, for our luxury real estate client Summerwell Homes. New Year, New Home! Imagine starting the new year in an award-winning luxury new home community just minutes from the city! o Summerwell’s 16 homes, designed by renowned McCullough Architects, reflect a contemporary design aesthetic …

Thriving, Expanding, and Breaking Records

A great success story to share for a client that we’ve been media buying for this year! What a great article sharing the wonderful growth and expansion Seabrook has had in 2017. Washington’s beach town enjoyed record-breaking home sales and vacation rental rates this summer. If you’ve never had an opportunity to visit Seabrook, it’s worth checking out. Congratulations to …

Advertising Using Native Content

As part of the overall advertising plan, we recently worked with KOMO 4 and Seattle Refined to have this beautiful native content segment produced for Fort Lawton. It turned out fantastic. This type of sponsored content provides value beyond the initial television airing and online posting. It’s about giving the client content to share socially and to re-purpose for sales …

For Chinese Home Buyers, Seattle Is the New Vancouver

Many of our clients are benefiting from this a great deal. An article came out this week in the #WSJ. It details everything we’re being told by Developers, Sellers and Brokers in this area. Read more about Chinese Real Estate Buyers here. The graph below is from the Wall Street Journal article shared above with data from Juwai.com. Juwai.com is an online real-estate portal that …

Sold Out – Condo Tower – Real Estate Marketing

This screenshot makes us proud! We’ve been the media buying team on this account since day 1. So we’re thrilled to announce that LUMA Condominiums is officially sold out! LUMA has sold all 168 units. We’re very proud of the planning and execution that we delivered on this strategically created media plan. Thanks LUMA for giving us the opportunity to …

Seattle Grand Opening Bash – KEXP at Pike Motorworks

Save the Date for this client event! Thursday, August 4th at an amazing property in partnership with KEXP and Red Hook. This Seattle advertising client has stunning style. Creative by Team Red Propeller & Dapper.

Save the Date – New Condos for Sale in Seattle

In partnership with Seattle Magazine, we’re throwing a Grand Opening event at LUMA Condos on September 22nd. Mark your calendars because this event will be beautiful and fun. The Seattle Real Estate market is hot and these condos are unbelievably stunning. I’d love to see you there. -Creative by Team Red Propeller, Seattle Real Estate Marketing Firm

Mandarin Seattle Magazine – Advertising to Chinese Investors

According to Tiger Oak Media, “As Seattle continues to top best-of lists and garner international attention, the area has become a smart and logical choice for Chinese investors, immigrants and visitors. The National Association of Realtors reports that China has more than 2 million millionaires, 47 percent of whom plan to move out of the country in the next five …