Digital audio advertising uses digital technology to deliver audio ads to listeners. This can include a variety of formats, such as streaming audio, podcasts, and radio ads delivered over the internet. Many people listen to digital audio daily but don’t know the industry term. They listen to Spotify, Pandora, podcasts, SiriusXM, digital radio, etc. What do you listen to? It’s …
Alternatives to Facebook Advertising for scrappy marketers
Have you been struggling with the Facebook ad “glitches?” You’re not alone. Many changes to Facebook and Instagram’s advertising platform have limited advertiser’s ability to advertise like they use to. These glitches and restrictions lead advertisers to search for alternatives to Facebook advertising, and we’ve got several ideas to share with you. We do buy social media ads, but we’re …
What you absolutely must know before advertising on Pandora Radio
So you’ve thought about advertising on Pandora Radio, but you’re not sure where to start. You’ve landed on the right page because we’re experts at buying Pandora advertising, and we’ve bought so much of their inventory over the years we can give you the inside scoop on how to make Pandora Radio advertising work. You might be considering traditional Radio, …
Here’s the Scoop on the Media We Buy Most
Much like you lean on the wisdom and experience of a trusted adviser to invest your personal money, working with our media buying team puts your advertising dollars in a powerful position. Thrive’s digital and traditional media buying services were created to bring you years of insider knowledge, through in-the-trenches experience in media sales. Uniquely positioned with “backstage pass” knowledge, …
Does Pandora Radio advertising actually work?
I bet you listen to Pandora if you’re under 55. My mom listens to Pandora, and she’s 64. My kids do too. Pandora knows me by the stations I have and by the data available to them for accurately targeting me with ads. They have me so pegged. If you haven’t noticed before, start paying attention to the ads served …
Understanding the ROI of Your Advertising Investments
Advertising is an investment and it should be treated as such. If you were going to buy a home, how would you research the purchase? You’d look at location, comps, school districts, quality of home, neighborhood, community, property taxes etc. You’d scrutinize every detail of your purchase because most home purchases are the largest purchases people make. Advertising is a …
Video advertising production
Did you see this new video ad on TV or Pandora? We placed the video advertising buys and the Visual Anthem Studios created the spot. We enjoy working with VAS because they always deliver fresh ideas and great customer service. While we don’t offer in-house creative services, (to keep our overhead low so we can provide great service to our …
Credit Union Video Ads Now Airing on Cable, Broadcast, Pandora Video and YouTube
Have you seen this spot in the Seattle-Tacoma DMA on cable television, broadcast television, Pandora Video and on YouTube? Check it out!